Saudi Arabia, Riyadh
Saudi Fashion @ Saudi Lifestyle Week
Clothing, Shoes and Accessory Collections for Women, Men and Children
Saudi Fashion @ Saudi Lifestyle Week is the new exhibition project that will kick off in Riyadh in October 2025, dedicated to showcasing collections of men’s, women’s and children’s apparel, footwear, leather goods, furs, underwear/beachwear and accessories to Saudi operators.
Saudi Arabia is one of the G20 countries with the most sustained growth, result of a major development plan that has been driving the expansion and diversification of the economy since 2016, thus leading to the general increase in the population welfare, as well as the increasing demand for consumer goods and access to luxury and high-end goods.
The capital, Riyadh, is the focus of investment plans that aim to facilitate the opening of multinational companies, the attraction of tourism and the development of stores and shopping malls. Contributing nearly 50 percent of the Kingdom’s non-oil GDP, Riyadh is the economic center of Saudi Arabia and one of the Middle East’s major commercial hubs.
The development of the fashion distribution system in Saudi Arabia is in full swing; from 2021 to 2025, fashion retail sales in Saudi Arabia are expected to increase by 48%, to $32 billion, with an annual growth rate of 13%, expected to increase in the next years.
The first edition of Saudi Fashion will feature a selection of Italian and European fashion brands from Spain, Portugal, France and Germany as part of the broader Saudi Lifestyle Week dedicated to fashion, sportswear and furniture design.
The event takes place once a year at the Riyadh International Convention and Exhibition Center and is organized by Honegger and REC – Riyadh Exhibition Company.
Ente Moda Italia organizes the participation of Italian companies in collaboration with Confindustria Moda, AIP, Assocalzaturifici, Assopellettieri and CNA Federmoda.
Riyadh, RICEC International Convention and Exhibition Center